At Strive Marketing Studio, we do more than just marketing—we fight for the pawn industry’s right to advertise. As the only marketing agency specializing exclusively in pawn shops, we help businesses like yours confidently take advantage of digital marketing tools with a trusted partner who understands your industry’s unique challenges. From navigating compliance issues to increasing visibility and driving results, Strive exists to help pawn shops grow.
Strive Marketing Studio was founded by Peyton & Aaron, two lifelong best friends from North Georgia who share a passion for helping pawnbrokers succeed.
The journey began in 2018, when Peyton—then a junior at Florida State University’s Jim Moran College of Entrepreneurship—needed an internship. Instead of working for someone else, he decided to start his own business. With the help of the university, his first client was a third-party logistics company, but things quickly changed when he met Jeff Wilhelm, the Director of Operations at National Pawn in North Carolina.
Jeff repeatedly asked if digital advertising could work for pawn shops, but research at the time suggested it wouldn’t be effective due to strict advertising regulations on platforms like Google and Facebook. Eventually, Peyton accepted the challenge, and despite initial doubts, he quickly developed compliant advertising strategies that helped National Pawn grow.
For the next few years, Peyton balanced Strive as a side hustle while working in sales. But in 2023, he decided to go all in—bringing Aaron on board as a full-time partner to expand Strive’s reach and impact. With Peyton managing marketing services for pawn shops and Aaron leading Strive’s growth, they built a business that now helps pawn shops across the country increase visibility, reach new customers, and take control of their digital marketing.
Today, Strive partners with some of the most well-known pawn shops in the industry, including National Pawn, Capital Pawn, Kama’aina Loan, Dynasty Jewelry & Loan, and more.
Pawn shops face more restrictions than almost any other industry when it comes to online advertising. They can’t directly advertise their pawn services, and firearms sales are completely prohibited on most platforms. Many agencies offer workarounds that require false information, but at Strive, we built a fully compliant advertising strategy that follows the rules without compromising integrity.
Beyond marketing, we actively fight for policy changes that support pawn shops. We work directly with Google, Meta, and other major advertising platforms to push for fair advertising policies, and we’re proud to be a Google and Yelp Partner.
Additionally, Strive is an NPA partner and involved in multiple state associations. We regularly attend pawn industry conventions to stay connected with pawnbrokers, advocate for their needs, and push the boundaries of what’s possible in digital marketing for pawn shops.
At Strive Marketing Studio, our mission is simple:
To help the pawn industry confidently take advantage of digital marketing tools with an experienced partner that drives results and fights for the industry.
We envision a future where pawn shops have full access to advertising, allowing them to compete on a level playing field with other industries. Our goal is to be a trusted long-term partner for pawnbrokers, helping them change the image of the industry and better serve their customers.
Peyton & Aaron have been best friends since elementary school when Peyton moved to Ringgold, Georgia. Now, they’ve combined their skills and passion to help pawn shops grow.
Peyton leads Strive’s marketing services, ensuring pawn shops get the best results from their digital advertising efforts.
Aaron focuses on Strive’s growth, expanding partnerships and ensuring more pawn shops can benefit from the agency’s expertise.
Together, they’ve built a business that truly understands the pawn industry’s needs and is committed to advocating for fair marketing opportunities.
Helping the Pawn Industry confidently take advantage of digital marketing tools with an experienced partner to drive results.